R
ROWDEN
Bristol, UK

Programme Capture Board

Critical Infrastructure - Magos Sensing and Communications

Shipley-led capture governance record

Programme Capture Summary

Capture Governance Score
44%
Primary operating model: Shipley-style capture governance.
Secondary lens: APMP capture review.
Sales methodologies: capture assessment, TAS, Challenger, JOLTS, and Blue Sheet.
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Capture Readiness

Stakeholder Coverage
92%
Competitive Intelligence
100%
Programme Shaping
90%
Proposal Readiness
50%
Next Gate
Gate 1: Pursuit Decision
Recommended Decision
Moderate

Critical Infrastructure - Magos Sensing and Communications is moderate overall. Capture readiness is 78%, with procurement, stakeholder access, and shaping maturity driving the current position.

Next stakeholder action: Validate expected commercial approach and route assumptions. by 2026-06-18.

Attached Teaming Partners

  • Babcock International (Delivery Partner)
    Operational support, delivery scale, training, and through-life programme support
    View
  • University of Bristol (Research Partner)
    AI at the edge, signal processing, communications research, and advanced prototyping
    View

Procurement Route And Framework Access

Reference: DASA · DASA / UK Defence Innovation
Jurisdiction: UK
Buyer body: UK Defence Innovation
Route type: Innovation Fund
Supplier requirement: Open
Eligibility: Conditional Access
Framework required: Conditional
Framework access: Registration Required
Supplier position: Innovation Bid Partner
Partner dependency: Direct Or Self-Qualified

Current route looks directly accessible if the bid remains within the stated vehicle and eligibility assumptions.

Good for early shaping and proof, but not a substitute for later route-to-market planning. Treat it as a bridge, not the end state.

Route-to-market note: Best current path is innovation-led shaping and proof building. A later framework or direct route will still need to be secured for scaled deployment.

Relevant domains: Innovation, R&D, Defence, Prototyping

Open source reference

Capture Methodologies

Shipley Capture

Primary operating model for capture governance: run pre-RFP shaping, gates, teaming, Black Hat, evaluation alignment, and proposal readiness.

Score: 52
Stage: Pursue
Latest gate: Gate 0: Market Fit (Go)
Next gate: Gate 1: Pursuit Decision
Teaming readiness: 0%
Black Hat readiness: 100%
Evaluation alignment: 75%
Proposal readiness: 50%
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APMP Capture

Secondary structured lens for customer issue, win strategy, review discipline, and bridge into bid.

Score: 18
Stage: Identify
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Programme Capture Record

Record programme context, procurement path, governance status, value case, and capture assumptions on the core record.

Open Record

Sales Qualification Board

Consolidated TAS and capture-assessment action view for qualification, inspection, and next-step sales discipline.

Open Sales Actions

Full Capture Process

See the end-to-end defence capture flow from market sensing through shaping, bid, award, and deployment.

Open Process

Stakeholder Map

Visualize MOD, user, technical, commercial, prime, and policy influence across the campaign.

Coverage: 92%
Strongest supporter: User Representative
Biggest blocker: Commercial Lead
Missing roles: None
Open Map

Competitive Intelligence

Run the detailed Black Hat view with named competitors, threat scores, route-access posture, and assigned counter actions.

Score: 100%
Top threat: Defence Systems Integrator
Missing intelligence: None
Open Module

Programme Shaping

Shape evaluation criteria, weighting, incentives, customer questions, and a customer-ready brief before the ITT hardens.

Score: 90%
Weighting total: 101.0%
Linked route: DASA
Open Module

3 Whys

Build the capture thesis: why act, why Rowden, why this route, and why now.

Open Tool

Capability Gap Builder

Translate operational gaps into mission, safety, resilience, cost, and procurement consequences.

Open Tool

Reverse Timeline

Work backwards from tender, downselect, award, or framework milestone to secure bid readiness.

Open Tool

Competitor Trap

Position against incumbents, primes, lock-in, compliance burden, and competing technical architectures.

Open Tool
Sales Methodologies And Diagnostics

TAS Winnability

Sales qualification tool for opportunity shape, resource commitment, competitive position, and winnability.

Open Diagnostic

Capture Assessment

Inspect funding authority, decision criteria, procurement path, champion strength, and competition through a capture lens.

Diagnostic score: 53%
Open Diagnostic

Champion Builder

Test whether the campaign has a credible internal advocate with influence and access.

Open Tool

Challenger

Lead the market conversation around edge, degraded connectivity, sovereign delivery, and operational safety.

Open Strategy

JOLTS

Reduce buyer risk around adoption, accreditation, delivery confidence, and operational change.

Open Strategy

Miller Heiman Blue Sheet

Strategically navigate multi-stakeholder defence decisions and formal procurement constraints.

Open Strategy

Intelligence ROI Calculator

Calculate operational productivity, deployment resilience, risk reduction, and annual programme value.

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